Go with the [Data] Flow – The Secret to Digital Prototyping
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One hundred twenty-five conceptual designers. A handful of engineers. Thousands of decision-makers. Seventy-two hours to take their input from idea to physical prototype in a trade show exhibit booth. Was this a trade-show stunt or factory of the future? Inventor Ben Kaufman pulled off this collaborative feat at the MacWorld trade show in 2007. Outrageous or visionary, the exercise suggests the challenge of managing input and development concurrently-albeit under extreme circumstances. For Kaufman,...
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